99 франков

In February, Russian cinemas saw the release of the film "99 francs" based on the hooligan's bestseller from literature by Frederic Beigbeder of the same name. The well-known and beloved by Russian readers novel "99 francs" gave rise to a whole series of books about the adventures of the cynical and charming advertiser Octave Parango.
In the fall of 2007, the "Inostranka" publishing house released the second book about the world-famous advertiser - "Ideal". Frederic Begbeder came to Russia for the presentation of this novel, which provoked an incredible reader's excitement around this book.