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Маркетинговые коммуникации. Современная креативная реклама

200733

Ядин Дэниэль

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0,6 kg

Germany
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This book is an excellent guide to developing marketing communications. It contains valuable advice on branding, positioning, legal support, printing methods and competent writing of advertising materials, as well as new techniques in the field of marketing communications. The book is addressed to students, marketing professionals and anyone interested in improving their professional skills in all areas related to the promotion of goods and services on the market.

Data sheet

ISBN 5-8183-0588-0
Publisher ФАИР-ПРЕСС
Publication date 2003
Number of Pages 488
Book series Университеты бизнеса
Bookbinding твердый

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energieru
Vitalii Baus (S)

Pariser Str 41
Berlin, 10707
Germany
0303180420

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