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< p>~~~~~~~~~~~~~Michael Tushman, Charles O'Reilly, "Winning with Innovation", Moscow, Alpina Publisher, 2014 p>
This is an in-depth study of the successful and unsuccessful turnarounds of a variety of companies ranging from IBM and Apple to General Motors and Ford, making it clear which enterprise structure is optimal for successfully addressing strategic development challenges, how flows of innovation determine the long-term success of an organization, how to avoid cultural inertia and the “virus of complacency” in a thriving company, and why the principle “as long as it works, don’t need to fix it” is not applicable in business.
Why the book is worth reading:
1) “Win with Innovation” - a competent analysis of the logic of key business processes of recent decades;
2) addressed primarily to practicing managers, the book contains an integrated set of tools , allowing you to manage the flow of innovation.
Who are the authors
< p>Michael Tushman and Charles O'Reilly III are scientists who have been studying the problems of companies adapting to changing competitive conditions for more than 30 years; authors of the course at Stanford and Harvard universities "Managing Change and Renewing Organizations."
ISBN | 978-5-9614-4774-3 |
Publisher | Альпина Паблишер |
Format | Обычный: 60x90/16 |
Publication date | 2014 |
Library Circulation | 2000 |
Number of Pages | 271 |
Bookbinding | твердый |
Language | Russian |
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